Wear Your Team Colors with the TAG Heuer Connected Modular 45
TAG Heuer unveiled special Major League Soccer dials for the Connected Modular 45, the second generation of TAG Heuer's smartwatch. The Connected Dials will be available for all 22 Major League Soccer clubs, allowing fans to pick their favorite teams and customize their experience with the Connected Modular 45. TAG Heuer interviewed top players from each club about their experience playing for the team, city and fans, and their feedback was used as creative inspiration for the dials. The Major League Soccer Connected Dials will be available in the app store starting August 2nd.
TAG Heuer is the Official Watch and Official Timekeeper of Major League Soccer and of the Professional Referees Organization in addition to the Official Timekeeper of the U.S. Soccer Federation, a continuation of the landmark partnership that was announced in 2016 and solidified TAG Heuer as one of the leading sponsors of soccer in the United States. TAG Heuer is a worldwide supporter of The Beautiful Game through partnerships with Manchester United, LaLiga in Spain, German Bundesliga, the English Premier League, Soccer Federation & Professional Referee Organization, the Copa America, the Chinese Football Association Super League, the International Champions Cup, and the Australia's national team Caltex Socceroos.